To wrap up our cold email module, Elyse Savaki has put together a checklist you can review when starting a cold email campaign. If you follow this checklist, you will save yourself and your prospects a lot of time.
- Does the prospect know why you are reaching out?
- Do they what the problem is?
- Do they know why that problem is important?
- How do we solve it and why is it important that we solve it that way?
- Credibility
- Call to Action
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Katie Lacy
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