The Basics of Building a LinkedIn Profile

The first step to successful social selling is having a LinkedIn profile that makes you stand out. You want a profile that accurately represents you and displays credibility, authority, and personality.

The basics of a stand-out profile are:

  • A high-res photo and cover photo
  • Contact information
  • Experience
  • LinkedIn URL
  • LinkedIn headline
  • LinkedIn summary


To view the entire video, click below.

What is Social Selling for SDRs?

SDRs who can adopt a multi-channel outreach are succeeding faster than SDRs who rely on traditional forms of outreach. Why?

  • The buying process has changed – visibility and name recognition mean more than before
  • You should play the long game, and social nurturing is key for that to succeed
  • Nobody wants to buy from a robot. Inject personality into your selling persona.

What does it take?

  • You need to have a well-built LinkedIn profile
  • You need to leverage that profile into a brand
  • You need to leverage that brand into social selling


To view the entire video, click below.

Social Selling for SDRs

Here’s the deal:

SDRs who can adopt a multi-channel outreach are succeeding faster than SDRs who rely on traditional forms of outreach. Why? First, the buying process has changed. No one wants to buy from a robot so, in this course, you will learn how to inject personality into your selling persona. In this episode in Prospecting Boot Camp, AJ Alonzo, Director of Marketing at demandDrive, explains how to set SDRs up for social selling success.

What you will learn:

  • The basics of building a great LinkedIn profile
  • How to leverage your profile into a brand
  • The right way to leverage your brand for social selling


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